A trip to the ballpark is not complete without the food: peanuts, hot dogs, pretzels, Philly cheese steaks. Yo? Philly cheese steaks? One of the best, most improbable features of the charming Dr Pepper/7UP Ballpark in Frisco is the fact that they serve the best cheese steak in this time zone--from a cart way down the left field line. A little investigation revealed that the cart at the ballpark is actually an outpost of Philly Connection, a chain of restaurants based, of all places, in Atlanta. With 12 area stores, mostly in the Northern suburbs, Philly Connection has ambitions for our market that approach Starbucks proportions. They expect to have 50 locations all across Dallas-Fort Worth within a year and double that number in five years. The reason you can expect consistently satisfying sandwiches as they grow has to do with the passion of company founder John Pollack. "I grew up in Philly," says Pollack, "and like most Philadelphians, I consider myself a connoisseur of the cheese steak. My two favorite places to get them are pretty famous: Gitanos and Big John's in Cherry Hill." Moving to Atlanta in the early '80s left Pollack with an inner need as well as a perceived opportunity, and Philly Connection was born in 1984. "Our goals have always been consistency and authenticity," he says. "Even though Southerners had no basis of comparison at the time, I did because I'd learned from the best." To ensure meeting those goals, Philly Connection has bought its meat from the same Philadelphia supplier since 1984, a 92 percent lean cut that provides the optimum balance of taste and texture. And the way the meat and grilled onions and peppers nestle into the steamy, soft, authentic roll just feels and smells right.